WHAT’S IN OUR FOOD AND ON OUR MIND
-INGREDIENT AND DINING-OUT TRENDS AROUND THE WORLD
Nearly two-thirds of global respondents (64%) say they follow a diet
that limits or prohibits consumption of some foods or ingredients,
and the rates are even higher in certain regions. More than eight in 10
African/Middle Eastern respondents (84%) say they follow a special
diet that limits their consumption of selected foods, with halal the most
commonly cited diet (48%). Respondents in Asia-Pacific are also more
likely than the global average to say they follow a special diet (72%),
and they’re most likely worldwide to say they adhere to a vegetarian diet
(19% versus 14% globally). Half of North American respondents say they
follow a special diet, followed by 44% of European respondents.
Globally, diets that limit the amount of fat or sugar are most common
(31% and 26%). Additionally, about one in five respondents say they
follow a diet that limits the consumption of sodium or carbohydrates
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